San Francisco, Calif. – August 3, 2010 - Birst, a leading provider of on-demand solutions for business intelligence (BI) and analytics, today announced that Mohawk Fine Papers, the largest privately-owned manufacturer of premium papers in North America, has selected Birst to provide its employees with faster, easier access to key sales data. Mohawk employees will use Birst’s reporting and analysis to make better, more-informed decisions.
"We currently send our employees plenty of reports, but because they're static and filled with too much information, they're sometimes overwhelming," said Paul Stamas, Vice President of Information Technology, Mohawk. "With Birst's online dashboards, employees at different levels will be able to get just the information they need, when they need it. They'll be able to view more or less detail, and decide whether it appears in grids, charts, or text—without coming to IT for help. That's going to help them quickly spot trends, ask the questions that need to be asked, and make better decisions for our business."
As the leading privately-owned provider of fine papers in the highly competitive North American market, Mohawk is known for innovation, service, and quality, as well as its high environmental standards and sustainable practices. Mohawk plans to replace its current reporting system with Birst's online dashboards, which will allow executives to easily view high-level strategic information, and drill-down to see more detail as needed. Birst will also serve as an online portal for Mohawk's 60-person sales force, providing immediate access to sales-related information and analysis.
Mohawk is currently using SAP's Business Objects to extract data from its Infor ERP system in order to generate 30 to 40 daily and monthly sales reports that are then emailed to employees. Mohawk began seeking a BI solution and evaluated several, including traditional, on-premise applications from QlikView and Tibco. The company selected Birst's software-as-a-service (SaaS) solution due to its ease-of-use and cost-effectiveness, and because it is a low-risk option that can be quickly implemented with minimal up-front costs.
In the next phase of its deployment, Mohawk plans to use Birst to provide its customer support team with important order-related information, such as the status of orders that haven't yet shipped. The company also plans to add to Birst sales-related data from SugarCRM, and its entire product catalog, consisting of more than 20,000 items. By accessing the catalog through Birst, Mohawk employees will be able to more quickly and easily navigate and search for products by key characteristics such as dimensions and grade.
"As a SaaS solution, Birst helps companies of all sizes quickly get a BI solution in place with little initial investment," said Brad Peters, CEO of Birst. "It's a low-risk way to tackle BI projects that deliver fast results."
About Mohawk
The largest privately owned manufacturer of premium printing, writing, and digital papers in North America, Mohawk Fine Papers Inc. provides innovative products and services to professional designers and commercial printers. Signature paper lines include Strathmore®, Mohawk Superfine, Mohawk Loop®, Mohawk Color Copy®, Mohawk Options®, and proprietary i-Tone® and Inxwell® technologies. Products and samples are available through mohawkpaperstore.com.
About Birst
Birst™ is the leading provider of on-demand business intelligence solutions. Birst brings the benefits of fact-based decision-making to a much broader audience by making it affordable, fast, and easy to use. Birst is designed to support users of all sizes—from individuals to groups and entire companies, so that everyone can benefit from greater insight into their business.
More information is available at www.birst.com.
For more information, contact:
Barbara Lewis
Birst
marketing@birst.com
(415) 644-5400
Copyright © 2010 Birst
