Birst Sales Performance Management (SPM) is a comprehensive, on-demand solution for improving the effectiveness of your sales process. With Birst Sales Performance Management, you can proactively manage your sales pipeline and results. Birst SPM provides critical analysis and features such as:
- Pipeline management Dynamic insight into your pipeline and how it has changed over time.
- Fact-based forecasting Get a more accurate sales forecast, one grounded in historical performance.
- Sales cycle visibility End-to-end insight into the entire sales cycle—from lead to close.
- Team Performance Management Comprehensive insight into team and individual performance.
- Alerts Know immediately when conditions cross the line with an email alert.
- Easy to explore reports Macro to micro drill-down insight into the underlying root causes of performance—everything from product to sales rep to geography to seasonality.
- Comprehensive insight No longer be limited to the information in only one system. Birst can provide analysis from data across multiple systems, such as SFA, CRM, finance, and operations.
Birst Sales Performance Management consists of the following:
- The award-winning Birst Integrated BI Platform
- Easy integration with Salesforce.com, Microsoft Dynamics CRM, Oracle CRM (Siebel CRM) or other popular CRM applications
- The Sales Performance Management reporting template which provides best practice reports and dashboards that you can customize to your requirements
Most importantly, SPM delivers business results to our customers. In the year after implementing SPM, Birst customers report dramatic improvements in key business metrics, including:
- Average deal size
- Individual sales rep performance
- Close rates
- Lead conversion
Birst achieves measurable results by delivering actionable insight. Examples include:
- Identify “at risk” points where deals stall in the sales process
- Forecast of deals that are likely to slip, based on deal attributes and historical outcomes
The Sales Performance Management solution easily accommodates evolving business and data requirements. As your company grows and your analysis needs change, Birst SPM can adapt, scale, and extend to meet increasingly sophisticated requirements. Complex analysis, custom formatting, or adding new data sources are easily accomplished. In this way, Birst partners with you for sales success both now and in the future.

